Curriculum Vitae
Academic Qualifications
Academic Qualifications
Character Creation for Games and VFX ★ NEW
Escape Studios, Ongoing
Frond-End Development Course
Codespace, 2021
UX Design Course, with Distinction
UCT GetSmarter, 2019 – 2020
Graphic Design: Photoshop, Illustrator, Indesign
Open Window, 2018
MA Visual Studies
University of Pretoria, 2015-2017
BHons Visual Studies, Cum Laude
University of Pretoria, 2014 – 2015
BA Visual Studies, Cum Laude
University of Pretoria, 2012 – 2014
Core Subjects: Visual Communication, Marketing Management, Cultural History, Drama & Film Theory.
Matriculated, 4 Distinctions
PEPPS Polokwane, 2010
Awards at University
2015:
Highest mark of any student enrolled for Honours degree
Best dissertation of any student enrolled for Honours degree
Student Representative Council Academic Honorary Colours and Certificate of Merit
2014:
Top three final year Visual Studies students
Heritage Association of South Africa Award: Best Cultural History student over three years
Best third-year Cultural History student
Student Representative Council Academic Honorary Colours and Certificate of Merit
2013:
Best second-year Cultural History student
My Masters Degree
MA Visual Studies, University of Pretoria
The focus of my Masters degree research was on the immersive effects of UX and UI on the user, in the BioShock computer games.
I am specialised in the effects of an interface on immersion and flow state.
Image: BioShock Infinite, 2K Games
Work Experience
Employment History
UX & UI Designer, BMW Group
2024 – Present
UX & UI Designer, Vectra Business Technologies
2022 – 2024
UX Lead, NetFlorist
2020 – 2022
Senior Designer and Metrics Analyst, NetFlorist
2020
Junior Graphic Designer, NetFlorist
2018 – 2020
Art and English Teacher, Calibre Education
2016 – 2018
Art Gallery Manager, MBW Art
2015 – 2016
Visual Communication Tutor (Design History), University of Pretoria
2015
Current Position:
UX/UI Designer at BMW IT Hub
I produce high quality design deliverables as part of an internal product team at BMW, in an Agile development environment.
My focus is streamlining the user experience of industry-leading online environments. This process involves research, design and implementation of UX and UI solutions that meet the needs of users and business alike. I also use analytics to evaluate the effects of deployments for the purposes of generating ROI, improving performance of future projects, and optimising design and functionality.
I play a significant role in strategic decision-making for the products I work on, and synergise well with other developers and business representatives.
Skillset
UX & UI DESIGN
I’m a strong senior UX and UI designer, with many well-known brands under my belt. I prefer to work on established products, optimising them for best results.
RESEARCH & ANALYSIS
I love to work with usage analytics and use available data to drive strong and strategic design decisions. I can offer UX Audits of products and websites, suggesting high-impact changes for Conversion Rate Optimisation.
MARKETING & BUSINESS
I have lots of experience working in marketing environments, working alongside business stakeholders, and discussing design choices with senior management to facilitate company growth.
AGILE DEV & SAAS
I am very familiar with Agile environments, Software as a Service, and supporting developers to implement and test solutions. Having completed front-end development courses, I am cognisant of effort requirements of my designs before handoff.
ART & WRITING
I am a talented artist and writer. These skills bolster my work and serve me well in presenting and communicating information in ways that not every trained designer can offer.
Software Proficiency
DESIGN SOFTWARE
Figma
Photoshop
Illustrator
InDesign
Adobe XD
MARKETING & CMS SOFTWARE
Hellobar
Storyblok
Google Web Designer
DEVELOPMENT LANGUAGES
HTML 5
CSS 3, Bootstrap
Javascript, Vue
3D SOFTWARE
Blender
ZBrush
ZBrush